No mystery.
No surprises. Just this.
We're a company that exists to remove friction from sales processes. It would be pretty embarrassing if our own checkout process was confusing. So here's exactly what happens — step by step.
Pay £17
Secure checkout below. Takes about 30 seconds. Card or PayPal.
Answer 5 Quick Questions
You'll be redirected to a short form. Your URL, what you do, your goals, your frustrations. Takes 60 seconds.
We Audit Your Website
Our automated system checks your site against 25 criteria. No human involved. No waiting around.
Report Arrives
Your comprehensive PDF lands within about 60 seconds of submitting your answers. Read it. Then act on it.
Get Your Trust Audit
Find Out Why Your Ideal Clients Aren't Booking
Complete your payment below. You'll be taken straight to a 5-question form. Your report lands in your inbox in approximately 60 seconds.
📋 Order Summary
If you don't find the audit useful, simply email us and we'll process a full refund immediately.
You'll complete payment securely, then be taken to the intake form.
By proceeding to checkout you agree to our terms & conditions
Here's Exactly What Happens Next
No waiting. No chasing. No uncertainty about what you've just paid for.
Payment confirmed — you're redirected immediately
As soon as payment clears you'll land on a short 5-question form. No email confirmation to wait for. No login required.
Fill in 5 quick questions — takes about 60 seconds
Your URL, what you do, your website's main goal, your biggest frustration with it, and your email address. That's it.
We audit your website automatically
Our system visits your site, checks your key pages against 25 trust and conversion criteria, and generates your full report. Takes about 60 seconds.
Your Trust Audit lands in your inbox
A comprehensive, formatted report — scored, structured, and specific to your coaching website. Read it with a coffee. Then read it again with a notepad.
Here's What Lands In Your Inbox
→Executive Summary — plain-English overview of strengths, weaknesses, and biggest opportunity
→Full 25-Criteria Scorecard — every criterion scored and explained
→3 Scores Out of 100 — Trust, Video Presence, Booking Readiness
→Top 3 Biggest Friction Points — the ones costing you the most bookings
→Top 3 Quick Wins — actionable this week, no budget required
→"Why They're Not Booking" Breakdown — the specific moment trust breaks down
→Booking Page Friction Assessment — 8-criteria deep dive on your highest-stakes page
→Video Gap Analysis — which of the 3 key videos you're missing and what it's costing
→90-Day Action Plan — specific to your findings, not a generic template
→Suggested Next Conversation — questions to explore if you decide to go deeper
One-off payment. No subscription. No hidden fees. £17 credited toward the Friction Fix if you take the next step.
A Few Things Worth Knowing
⚡ It really is 60 seconds
The automation runs the moment you submit your form. Most people have their report before they've finished their coffee.
📧 No spam. Ever.
You'll receive a short, useful follow-up sequence from Mark. No daily emails, no hard sell, no being added to lists you didn't ask for.
🔓 No sales call required
Your report tells you what to fix and how — whether you work with us or not. There is no call booked, no follow-up ambush, no proposal you didn't ask for.
💳 Genuinely refundable
If you don't find it useful, reply to the report email and say so. Full refund, no awkwardness. £17 is not worth keeping from someone who didn't get value from it.
Ready to Find Out Why
Your Ideal Clients Aren't Booking?
£17. About 60 seconds of your time. A report that could change how your website converts — starting today.
One-off payment · No subscription · Money-back if not useful